@janriemer "Resistances to the Adoption of Technological Innovations", Bernhard J. Stern, (1937)
I'd first run across a reference to this from Stern's student research assistant, who performed literature searches for the article. He later began his own writing career with a story based on the ideas in it. His name was Isaac Asimov.
On the internet, everyone knows you're a cat — and that's totally okay.